Prove & Improve the Effectiveness of Your Shopper Marketing

A heat map analysis of a retail display for McDonald's snack products, highlighting elements such as persuasion, emotional engagement, strategic fit, attention, branding, and processing ease. The display features colorful snack packages with branding and a smiling model promoting healthy snacking.

Maximize ROI by predicting what works — before your assets ever reach the store.

Make sure your in-store campaigns get noticed, understood, and drive real impact and profitability.

Predict and Optimize POS Impact with the Power of AI

A comparison of two healthy snack display boards featuring potato chip products by manufactury. The top board shows a green background with a woman eating potato chips and emphasizes organic, vegan, and rich omega-3 qualities, with a timer showing 35%. The bottom board shows a larger display with multiple bags of potato chips, a woman eating chips in a close-up photo, and mentions delicious and crunchy qualities, with a 100% indicator.

Brainsuite’s Shopper App leverages neuroscience insights about what drives effectiveness at the point of sale and uses AI to predict how your assets perform against these key drivers: Attention, Branding, Processing Ease, Strategic Fit, Emotional Engagement, and Persuasion.

This feedback empowers brand teams and agencies to select, optimize, and prove effectiveness before launch. Implementing effectiveness control at scale helps you get the most out of your budget and avoid wasting money on assets that won’t deliver.

Person browsing an online store on a laptop, with a plant, a notebook, and eyeglasses on a white desk.

Shopper Experts

Implement best practices at scale to demonstrate and enhance the effectiveness and ROI of your shopper initiatives.

Person holding a tablet with a project management or scheduling app displayed, showing a detailed schedule or calendar with various items, icons, and color-coded sections, in a well-lit room.

Agencies

Optimize quickly and prove the effectiveness of your work. Guide generative AI with effectiveness data to deliver impactful assets to your clients.

Three young adults, two women and one man, are gathered around a laptop at a creative workspace, smiling and collaborating.

Category Manager

Make your products stand out with shopper-validated layouts that guide attention and improve shelf impact.

Overhead view of two people working at a white desk with laptops, papers, coffee cups, plants, and office supplies.

Brand Managers

Ensure instant brand recognition by testing and refining visibility, placement, and consistency before launch.

Stand Out in Cluttered Retail Environments

Woman with a beige backpack shopping in a grocery store aisle filled with canned goods, with multiple large orange signs overhead that say 'BUY ME'.

Our shopper apps pinpoint what cuts through in the environment, what gets noticed, how well your message is understood, and what drives action, helping you to create assets that stand out, boost brand recognition, and lead shoppers to choose your product.

Implement Best Practices at scale

Diagram illustrating brand experience with various marketing materials for a snack brand, including a large display stand, a social media ad featuring a woman eating chips, product packaging, in-store signage, and leaflets showcasing snacks and discounts.

Brainsuite helps you ensure every brand team in your organization consistently follows best practices to create shopper experiences that drive sales.

Start optimizing the ROI of your shopper marketing initiatives today

Learn how AI helps industry leaders like PepsiCo, Kenvue, and Henkel use Brainsuite AI Apps to drive the impact of their shopper initiatives.