The 1-Stop Effectiveness AI-Platform
Implement Effectiveness Control at Scale to Turn AI into Business Value.
Flexible & secure AI platform designed to implement effectiveness control into your processes, workflows and systems.
Prove & improve effectiveness at scale. Across all touchpoints. Tailored to your needs. All in one place.
Most Comprehensive Portfolio of Ready-To-Use AI Apps
Brainsuite offers the broadest range of asset- and channel-specific AI apps - from in-store, packaging ATL, BTL to digital and social. AI apps empower teams to prove and improve effectiveness and create an impactful brand experience.
Implement Effectiveness Control at Scale
Brainsuite AI platform is designed to build an effectiveness capability, implement best practices and automate effectiveness control. Our flat usage and flat user policy makes it easy to scale effectiveness control across brands, teams and regions.
Best-in-Class AI Models, Trained and Validated with Human Data
The human brain is a network of specialists. Brainsuite mirrors this set-up: we use over 100+ specialized AI models to predict how the consumer brain is processing your creative assets. Each AI model we use is trained with human data and shows an accuracy of at least 90%. Across all AI models over 1 billion human data points were used for training and validation.
>1Bn
Human Data Points
API-Ready: Make Effectiveness Control Integral Part of Your Process, Systems and Workflows
Every AI App can be used via an API connection into your or 3rd party systems: Ad Managers, DAM, MMM or GenAI. Make effectiveness control an integral part of your workflows, processes and eco-system to avoid spending money on advertising that does not work.
Ensure effectiveness along the campaign development process
Marketing effectiveness doesn’t happen by chance – it requires smart decisions at every stage. Brainsuite delivers the right data, at the right time to enable data-based decisions along every step of the development process - from briefing to monitoring.
Briefing
Review past campaigns and benchmarking against competition inform future campaigns.
Development
A/B testing and iterative optimization maximize impact in market.
Release
Implement effectiveness as a stage gate climb up the effectiveness ladder.
Fast Tailoring to Your Needs to Ensure Adoption
Brainsuite AI platform includes 200+ configuration options that allow fast & easy tailoring. This flexibility ensures a frictionless implementation into existing processes, workflows and systems. From wordings, set of KPIs, custom norms & benchmarks, right management to training of a custom AI prediciton model - Brainsuite is designed to provide an AI app that fits like a glove.
Guide & Inspire Optimizations With Synthetic Experts
The Advice AI acts as your personal synthetic consultant, guiding creative teams with clear, science-backed recommendations how to optimize effectiveness. These actionable recommendations helps you iterate quickly to imrpove the effectiveness of your creative assets.
Benchmarking Made Easy
Every brain has a memory. So does Brainsuite. Brainsuite Memory consists of of over 2.5 million assets across industries and asset types. This allows brands to benchmark themselves against competition.
Your Data, Your AI. Guaranteed.
Security is non-negotiable. Brainsuite is fully GDPR-compliant and developed with industry-grade security standards to keep your data private and protected. Brands retain full control over their insights, with no external sharing or resale. With custom access controls, you decide who can access specific data, ensuring that sensitive information stays secure.
FAQs
-
There are three drivers of accuracy:
We leverage neuroscience insights on what drives effectiveness.
Each of the 100+ AI models we use is trained on real human behavioural data.
We also offer tailored prediction models trained on clients’ own in-market data to ensure maximum specificity and relevance.
-
Brainsuite uses a three-tier validation approach to ensure consistently reliable outcomes:
Direct AI validation using an 80/20 behavioural data split
Scientific validation of marketing effectiveness metrics
Real-world correlation with performance KPIs like sales and engagement
This layered process enables accurate, data-driven creative decisions.
-
We differentiate asset types and channels in two key ways: through specific KPIs and tailored benchmarks. Even within a single asset type, we distinguish between different formats and platforms – for example, we apply platform-specific norms for Social Media Videos.
-
Brainsuite’s KPIs focus on how information is processed – attention, perception, and cognition. These are hard-wired cognitive steps and remain consistent across different target groups.
We don’t predict whether a specific campaign message is relevant for a particular audience – that should be tested beforehand. Also, consumer preferences are too dynamic to model effectively for relevance or personal taste.
Ready to Elevate Your Marketing Effectiveness?
Brainsuite helps marketing teams unlock AI-driven insights, optimize every asset, and maximize ROI—all in one intuitive platform. Book a demo today and see how Brainsuite can revolutionize your marketing effectiveness.